A weekly publication · New in 2026

WordPress, without the developer-speak.

A smart, opinionated weekly about what's actually happening in WordPress, written for the people who own the websites, not the people who build them.

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All articles
May 15, 2026

Issue 2: Patch first, prep for 7.0

Critical plugin flaws need action, WordPress 7.0 is close, and AI is changing agency work.

Weekend Roundup
5 min
May 12, 2026

Issue 01: The Gutenberg quietly grew up, and most site owners haven't noticed

Block themes finally feel finished. Site Editor stopped feeling like a beta. And the people still wrestling with classic page builders are starting to look like they're holding on for sentimental reasons.

Weekend Roundup
9 min
May 09, 2026

Stop letting AI write your blog posts. Let it edit them instead.

Every plugin that promises one-click AI articles is selling the same trick. The actually useful thing AI does inside WordPress is much smaller, much more boring, and worth ten times more to your business.

WordPress + AI
7 min
May 05, 2026

Your Core Web Vitals report is lying to you (a little)

Google's field data and the lab tests your developer keeps showing you are two different things. The gap between them is where most performance budgets go to die.

Performance
11 min
April 28, 2026

If you do exactly three security things, do these.

Forget the seventy-point hardening checklists. Two-factor on admin, a managed update policy, and one specific backup setup will get you ninety percent of the way there.

Security
6 min
April 21, 2026

Block themes are finally good. Yes, you should switch.

For three years the honest answer was "wait." That answer is no longer correct. Here is what changed, who should move, and who still shouldn't bother.

Block Editor
9 min